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Golden Spider award: good content keeps users coming back for more

Clear Ink editorial client, InsolvencyJournal.ie, scooped Best Professional Services website last night.  The site was recognised for its high quality presentation of relevant content and its smart use of effective and appropriate technology.

Risteard Cooper, master of ceremonies for the night, said the judges thought “What is striking about insolvencyjournal.ie is the quality of its execution. Great content, up-to-date, with very high quality visuals used to illustrate data. It is a fantastic example of how good content can keep browsers on the site and more importantly coming back for more,” he said.

The Insolvency Journal attracts over 40,000 visits a month – an impressive number for a site that only began in late 2008 and launched officially in February 2009. The site provides  insolvency news, features, opinion and statistics from Ireland and the world.  It has fast become one of the top industry resources for insolvency-related news and analysis.

Clear Ink managing director Margaret E. Ward said “We’re very proud of Clear Ink’s veteran editorial team: Larry, Philip, Doug and Colleen. Their work on the site was both outstanding and innovative. They went the extra mile for the client – working weekends, providing free editorial advice and developing many, many contacts over the last year. Thanks also to the brilliant tech master at amweb, Cormac, and the design team at Rain.”

Based on the success of Clear Ink’s many specialist editorial websites during 2009 (accountancy, law, business/economics, over 50s, journalism, marketing)  Ward says the firm plans to expand its independent editorial services to other professions. “Specialist industries have a huge need for high quality, well researched news, behind-the-scenes analysis and lively features. We’re very fortunate to work with some of Ireland’s most highly regarded broadsheet journalists in providing quality content for our clients. Their journalistics skills and integrity really add to the depth of understanding in each of the industries they cover.”

Popularity: 56% [?]

Discussion

2 Responses to “Golden Spider award: good content keeps users coming back for more”

  1. Congrats to your company on the ward. Apt really that such such a themed site should win the award in these times.

    Posted by Senan | November 23, 2009, 10:47 pm
  2. You given up the ghost Mags? Anything new in the strong language world?

    Posted by Senan | January 22, 2010, 11:00 pm

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